Global Toy News

The Sims’ beloved Simlish language becomes the centerpiece of a brand-new way to play together…

Three Winners Each Receive $10,000 USD, a Trip to Hasbro HQ, and a Mentorship Session…

Women in Toys, Licensing & Entertainment (WiT) announced the election of seven new and continuing…

I’ve been reading with some curiosity/amusement some of the threads on Reddit and other blogs…

I’ve just returned to the office after a very successful BLE event. As I wandered…

 Moose Toys has announced a series of senior leadership updates designed to sharpen the company’s…

Article by Julie Morris The toy industry swings between booming sales and sudden slowdowns. When…

They’re Not a Regular Collab, They’re a Cool Collab – the Plastics are Back in…

The winner of the final regional tour stop on the 2025 Hot Wheels Legends Tour was…

From Toothless and Elmo to Legos, Play-Doh, and more, 101 winners make up Parents 2025…

The Hong Kong Trade Development Council (HKTDC) is pleased to announce that Sophia Chong assumed…

Back in the office this week, and it feels like everyone is using this ‘calm…

Nex Playground expands retail availability into Canada SAN FRANCISCO – OCT. 2, 2025 – Nex, the…

On October 1, the Toy Association Knowledge Network hosted a webinar with America 250 to…

BY YANN FRESNEL The French Toy market has so far this year delivered very positive…

SAN FRANCISCO – OCTOBER 1, 2025 – Today, Ubisoft announced a brand-new partnership between BBC Studios…

There are over 3.32 billion gamers globally, and traditional TV no longer holds a monopoly…

Why do we love robots so much? Especially as toys?  And for so long? I…

By Judge Kathleen O’Malley  A bipartisan consensus is quietly emerging in Washington. Lawmakers from both…

EL SEGUNDO, Calif., Sept. 25, 2025 — Mattel, Inc. (NASDAQ: MAT), a leading global toy…