Aggregator

LOS ANGELES and EL SEGUNDO, Calif., Feb. 10, 2026 /PRNewswire/ — Paramount, a Skydance Corporation (Nasdaq:…

The collection will be on display at Booth No. 2065.

The post Moose Toys Debuts CrunchLabs STEM Collection Ahead of Toy Fair appeared first on The Toy Book.

Kids can create new stories with action figures inspired by D&D storytelling.

The post These Dungeons & Dragons Toys Spark Role-Playing Adventures appeared first on The Toy Insider.

The collection features action figures inspired by the role-playing game.

The post Basic Fun! Unveils Dungeons & Dragons Toy Line appeared first on The Toy Book.

Toys and games inspired by the franchise fly onto shelves next year.

The post Hasbro Named Global Master Toy Licensee for Harry Potter in Multi-Year Deal with Warner Bros. Discovery appeared first on The Toy Book.

EL SEGUNDO, Calif., February 10, 2026 — Mattel, Inc. (NASDAQ: MAT), a leading global toy…

The two product lines will be on store shelves beginning this September.

The post Red Toolbox Pairs Up with KitchenAid for Licensing Partnership appeared first on The Toy Book.

Two new collections combine plush toys and sensory fun for infants.

The post Douglas Reveals New Baby Assortment at Toy Fair  appeared first on The Toy Book.

The line will include collectibles and figures inspired by the film’s animal athletes.

The post EXCLUSIVE: Jada Toys Scores Master Toy License for Sony Pictures’ ‘Goat’ appeared first on The Toy Book.

Exclusive worldwide deal brings new tactile compound technologies to putty, slime, and sensory categories.

The post Crazy Aaron’s and GennComm Expand Compound Innovation Through New Licensing Agreement appeared first on The Toy Book.

Toysmith introduces a broad brand reset at Toy Fair New York, marking a new chapter for the 43-year-old toy company. The reintroduction reflects updated product development, design, packaging, merchandising, and marketing strategies, with a renewed emphasis on supporting specialty and independent retailers. “Toysmith is personal for me,” shares Todd Spang, CEO of Toysmith. “I grew Read more...

The post EXCLUSIVE: Toysmith Unveils Brand Reset and Expanded Product Strategy at New York Toy Fair 2026 appeared first on The Toy Book.

A new Elite Series building set brings a modern race car to shelves this summer.

The post Mattel Brick Shop Expands Hot Wheels Line With Aston Martin Vantage GT3 Set appeared first on The Toy Book.

The line features playsets and figures that introduce toddlers to the video game.

The post Mattel and Nintendo Press Start on Fisher-Price Little People My Mario Collection appeared first on The Toy Book.

Magic: The Gathering powers a record year as Digital Gaming lifts results, while Consumer Products and Entertainment face continued pressure.

The post Magic Momentum: Hasbro Rides Wizards Wave to Big Gains in 2025, Eyes Further Growth in 2026 appeared first on The Toy Book.

It may still be chilly outside, but these play ideas are totally hot!

The post 20 Toys, Games, & Activities to Beat Cabin Fever appeared first on The Toy Insider.