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People of Play (POP), a division of The Toy Association, has announced the honorees for the 18th annual Toy and Game Innovation Excellence (TAGIE) Awards, scheduled to take place on November 8 at Joe’s Live in Rosemont, Illinois. Mike Moody, CEO of Seven Towns, receives a Lifetime Achievement Award. Moody has spent more than 30 Read more...

The post People of Play Announces 2025 TAGIE Lifetime Achievement and Game Changer Honorees appeared first on The Toy Book.

The Toy Insider spoke with Simon the Red Wiggle about groovy tunes, parent-forward podcasts, and more!

The post Exclusive: The Wiggles Stay on Beat with New Albums, Toys, and Parenting Advice appeared first on The Toy Insider.

Kids can stroll down the iconic street and play minigames with Muppets!

The post ‘Sesame Street’ Moves into the ‘Roblox’ Neighborhood appeared first on The Toy Insider.

REPORT: Among other insights from the first-ever BLE press briefing, location-based entertainment in the UK absolutely exploded, with revenue up 682.9%.

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This year’s trends highlight AI innovation and imagination.

The post Spielwarenmesse eG Names ToyTrends for 2026 appeared first on The Toy Book.

Costumes, accessories, and dolls — Oh my!

The post JAKKS Pacific’s ‘The Wizard of Oz’ Sets Shine Brighter Than Ruby Slippers appeared first on The Toy Insider.

This costume and role-play line takes inspiration from the 1939 film.

The post JAKKS Pacific Launches New ‘The Wizard of Oz’ Product Line appeared first on The Toy Book.

Toy Insider Editor-in-Chief Ali Mierzejewski joined FOX 5 in Washington to talk about great toy deals that shoppers can find for less on Amazon Prime Day. For more on the items featured in this segment, check out the product notes below, and for a rundown of the best toys, games, and gifts of the season, check Read more...

The post Hot Toy Deals for Amazon Prime Day on FOX 5 D.C. appeared first on The Toy Insider.

Our biggest issue of the year launches The Toy Book’s 42nd volume.

The post Call for Submissions: ‘The BIG Toy Book’ 2026 Edition Debuts at Toy Fair New York appeared first on The Toy Book.

Global edition to spotlight international innovation, sustainability, and more.

The post Call for Submissions: The Toy Book’s January 2026 International Issue Heads to Spielwarenmesse appeared first on The Toy Book.

This portable salon packs a lot of play value into one stylish package.

The post Expert Review: MGA Entertainment’s L.O.L. Surprise! Hair Beads Salon appeared first on The Toy Insider.

Kids can build and create, then display and play.

The post 2025 Top Toy Trends: Make & Play appeared first on The Toy Insider.

Take this a-moo-zing friend on all sorts of adventures!

The post Expert Review: Just Play’s FurReal Maggie the Feed and Follow Cow appeared first on The Toy Insider.