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Huffy moves beyond bikes into new categories.

The post Earthbound Brands Expands Huffy into Action Sports with Ninja Deal appeared first on The Toy Book.

See what's next for one of the biggest categories in the industry.

The post The Hobby: 33 Trading Cards, TCG, and Accessories for Stock this Season appeared first on The Toy Book.

Fresh licensed toys and games from the latest Licensing Book showcase!

The post 26 Licensed Toys and Products Hitting Shelves This Year appeared first on The Toy Book.

Families can watch the new season on Nickelodeon starting March 23.

The post ‘Peppa Pig’ Season 11 Shines a Light on George’s Hearing Journey appeared first on The Toy Insider.

The season premiere airs in the U.S. March 23.

The post ‘Peppa Pig’ Season 11 Brings George’s Hearing Storyline to Screen appeared first on The Toy Book.

Each item is inspired by the anime’s characters, world, and techniques.

The post Subtitle’s Jujutsu Kaisen Apparel Line Blends Anime and Fashion appeared first on The Toy Book.

Load up on games, collectibles, action figures, and more.

The post 39 Toys for Kids and Kids-at-Heart appeared first on The Toy Book.

Live life in the meow with a nationwide tour inspired by Fairylandia.

The post Gabby’s Dollhouse Fairylandia Tour Is An A-Meow-zing Adventure appeared first on The Toy Insider.

New stationery and craft ranges aim to build on momentum with fresh formats, seasonal launches, and character-driven extensions.

The post Hunter Price Expands Crayola Line with Neon, Foodie Friends, and Licensed Collabs appeared first on The Toy Book.

A new keynote will examine how snacks, sweets, and drinks are driving cross-category collaborations across fashion, beauty, and lifestyle.

The post Licensing Expo Keynote Puts Spotlight on Food & Beverage Licensing Boom appeared first on The Toy Book.

The company taps a longtime executive to lead its next phase following a decade of transformation and record performance.

The post Build-A-Bear Names Chris Hurt CEO as Sharon Price John Plans Retirement appeared first on The Toy Book.