Aggregator

The LEGO Group will add 29 centers to it's in-person retail portfolio.

The post The LEGO Group, Merlin Entertainments Complete LEGO Discovery Centers Acquisition Deal appeared first on The Toy Book.

DAM will transition the rights to Bright Stripes later this spring.

The post Bright Stripes Secures U.S. Distribution for Four International Toy Brands appeared first on The Toy Book.

Gupte will ensure the organization delivers compelling content while expanding reach to families.

The post Sesame Workshop Names Nishita Gupte as SVP of Strategy & Transformation  appeared first on The Toy Book.

The whole family can rock Hello Kitty-inspired shoes and accessories.

The post This New Hello Kitty Converse Collection Is Toe-tally Cute appeared first on The Toy Insider.

This collaboration marks JAKKS Pacific’s continued expansion into the anime market.

The post JAKKS Pacific Secures License to Launch and Distribute Ironmouse VTuber Products appeared first on The Toy Book.

The partnership reinforces Grosnor’s expansion strategy during the collectible craze.

The post Hasbro Taps Grosnor Distribution to Expand Canadian Reach appeared first on The Toy Book.

Fans can back the Kickstarter campaign when it launches on April 21.

The post Fireside Games Cranks Up the Heat with Deluxe Edition of Hotshots appeared first on The Toy Book.

This curated preview highlights the toys and games set to define the year ahead.

The post A Taste of 2026: A First Look at This Year’s New Toys and Games appeared first on The Toy Book.

Kids can drift off to dreamland with help from three new sleepy animals.

The post These Sleepy Jungle Tonies Add Calming Vibes to Bedtime appeared first on The Toy Insider.