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The creator who makes music videos for preschoolers has signed a deal with Just Play to be his master toy partner.

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The acquisition merges two global brand licensing leaders, forming the world’s largest brand management agency.

The post CAA Brand Management to Acquire Beanstalk in Major Licensing Industry Deal appeared first on The Toy Book.

Kids can play and nurture their own Cane III Labrador retriever.

The post This Raising Cane’s GigaPet Is Totally Paw-some appeared first on The Toy Insider.

This collaboration features an exclusive digital pet inspired by the restaurant.

The post Cra-Z-Art Brings Raising Cane’s to GigaPets Line appeared first on The Toy Book.

Happy holidays to the hounds.

The post PetSmart Fetches Festive Films for Holiday Classics Collection appeared first on The Toy Book.

These holiday toys are hot, hot, hot!

The post The Year’s Hottest Holiday Toys on Great Day Live appeared first on The Toy Insider.

The parks will debut in five major cities, including Orlando.

The post Mattel to Make a Splash with Indoor Waterpark Destinations appeared first on The Toy Book.

This energetic little panda is your kids' new best friend.

The post Expert Review: Just Play’s furReal Coco the Tumbling Panda appeared first on The Toy Insider.

The tabletop title debuts with a hands-on preview at PAX Unplugged.

The post KessCo Unveils One Piece: Dawn of Liberation Cooperative Board Game appeared first on The Toy Book.