Playmates Toys and Paramount to End TMNT Licensing Agreement
Playmates will stop producing and selling TMNT toys after Dec. 31, 2026.
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Playmates will stop producing and selling TMNT toys after Dec. 31, 2026.
The post Playmates Toys and Paramount to End TMNT Licensing Agreement appeared first on The Toy Book.
Lightning McQueen and Tow Mater are ready for racing action.
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From studies linking creative activity to healthier brains to platform growth and milestones, industry updates show the power of creative engagement.
The post Creativity and Play Make Waves in Science and gaming appeared first on The Toy Book.
The Toy Foundation™ (TTF) is delivering play this holiday season to children in under-resourced communities,…
Brand launches, toy history, and property profiles led the charge in 2025!
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Our most-read digital exclusives tackled tough questions, breaking news, and real-world challenges, offering deeper context and sharper insight into a rapidly changing toy landscape.
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From candid CEO conversations to unexpected industry voices, these interviews cut through the noise and captured the strategies, challenges, and mindsets that shaped the industry in 2025.
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Your toy box featured super-sized Tetris, dinosaur hatchlings, digital pets, and more!
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These were the most-read news items based on traffic this year.
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From buzzy collectibles to breakout hits, these were the toys readers searched for most — revealing what captured attention, sparked curiosity, and drove industry interest all year long.
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