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Plush, craft kits, dolls and more – guaranteed to bring smiles.

The post Top 30 Toys for 4 Year Olds This Holiday Season appeared first on The Toy Insider.

REPORT: Today's kids don't want high-octane action. Here's what they want to play instead.

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REPORT: UK kids still spend a good chunk of time on linear, and many of their favorite YouTube channels are TV IPs.

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Gifts for all the first-graders on your list!

The post The Best Toys for 6-Year-Olds in 2025 appeared first on The Toy Insider.

Find the perfect gift for the second grader in your life.

The post 30 Hottest Toys for 7-Year-Olds appeared first on The Toy Insider.

Shop can't-miss gifts for little kids with VERY big opinions.

The post 25 Best Toys for Every 2 Year Old on Your List appeared first on The Toy Insider.

What about The Jim Henson Company? N-Dream? Malaysia? Vote for who had the best week in the biz!

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This video game is the perfect way to kick off the holiday season. 

The post ‘The Elf on the Shelf: Christmas Heroes’ Is Now Available for Family Festivities appeared first on The Toy Insider.

Playtime gets an upgrade with these awesome toys.

The post 22 Must-Have Toys for 1 Year Olds appeared first on The Toy Insider.

BIG GIG: The new president and CEO discusses his vision for the French studio, which includes a push into new genres and international partnerships.

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I can’t tell you what a relief it has been to be able to write…