EXCLUSIVE: PMI Appoints Nicolas Lev as Chief Commercial Officer
The role supports global expansion and growth across licensed toy categories.
The post EXCLUSIVE: PMI Appoints Nicolas Lev as Chief Commercial Officer appeared first on The Toy Book.
The role supports global expansion and growth across licensed toy categories.
The post EXCLUSIVE: PMI Appoints Nicolas Lev as Chief Commercial Officer appeared first on The Toy Book.
2026 brings partnerships with Lamborghini, Aston Martin, and Toyota.
The post Mattel Brick Shop Expands with Three New Collabs appeared first on The Toy Book.
The growing toy company is poised for major international growth.
The post Simba Dickie Group Acquires Majority Stake in Sunny Days Entertainment appeared first on The Toy Book.
This week’s updates include major, a tour, and new ways to play together.
The post Nintendo Highlights Switch 2 Game Launches, Experiential Events, and New Multiplayer Content appeared first on The Toy Book.
The lineup includes new ‘Silly Crocodile,’ ‘Bubble’s Hotel,’ and ‘Vegesaurs’ toys.
The post Epic Story Toys to Debut New IPs and Toy Lines at Spielwarenmesse appeared first on The Toy Book.
Sometimes we have some readers that are mainly interested in specific areas of the Toy…