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Mattel reintroduces Thomas the Tank Engine with a modernized design rooted in classic train culture.

The post Thomas & Friends Pulls Into the Station for A New Era appeared first on The Toy Book.

From global trends to face-to-face conversations, trade shows remain essential to growth in the toy industry.

The post Astra’s Insights: The Value of Being There appeared first on The Toy Book.

The Canadian retailer is in major trouble...

The post Toys “R” Us Canada Collapsing as Global Business Thrives appeared first on The Toy Book.

Test your toy knowledge with our latest Pop Quiz!

The post Pop Quiz with Wendy Smolen: International Edition appeared first on The Toy Book.

Kids can add their favorite characters to the Toniebox 2 when the line launches this summer!

The post Catch All the Stories with the New Tonies x Pokémon Collection appeared first on The Toy Insider.

The tabletop sports line debuts with Powershots Strike Soccer.

The post Funrise Launches Powershots Brand at Spielwarenmesse appeared first on The Toy Book.

A new line launches in March, joining the existing large-size assortment at retail.

The post The Puppet Company Expands Natural History Museum Dinosaur Plush Range  appeared first on The Toy Book.

Loops Lab turns playtime into a music class.

The post Spotlight On: Loops Lab’s Tuneful Tech appeared first on The Toy Book.

The non-profit organization supports collaboration, visibility, and the sharing of insights across the global toy and games industry.

The post International Toy Board Launches at Spielwarenmesse appeared first on The Toy Book.

Series launches, franchise expansions, and a licensing portfolio are shared at Nuremberg.

The post DeAPlaneta Entertainment Previews 2026 Slate at Spielwarenmesse appeared first on The Toy Book.

Industry professionals at Toy Fair next month can find the company at booth No. 6238.

The post ZB Designs Returns to Toy Fair New York appeared first on The Toy Book.

Pokémon Trainers can expect to find these at retailers worldwide this summer.

The post Tonies Partners Up with The Pokémon Company International for Upcoming Pokémon Collection appeared first on The Toy Book.