The three-year licensing deal allows fans to generate short AI videos featuring more than 200 Disney, Marvel, Pixar, and Star Wars characters.
The post Disney and OpenAI Reveal Landmark Agreement appeared first on The Toy Book.
Players compete for a spot in the Las Vegas championship and a $10,000 prize.
The post Mattel Kicks off UNO Elite Tournament in U.S. Hobby Shops appeared first on The Toy Book.
The No Filter Series features collectible plush inspired by the T-Mobile brand.
The post T-Mobile, Baby Three To Launch Limited-Edition Mystery Boxes appeared first on The Toy Book.
The collection includes three figures inspired by Marty McFly and Doc Brown.
The post Super7 Expands with New ‘Back to the Future’ Figures appeared first on The Toy Book.
The silly slime will be exclusively available at Five Below.
The post Meme Mash-up: Cra-Z-Art Debuts ‘6-7’ Slime Inspired by Viral Trend appeared first on The Toy Book.
New games and experiences debut across consoles and mobile.
The post This Week in Video Games: Nintendo Delivers Major Releases While SEGA and Miraculous Announce Collabs appeared first on The Toy Book.
This venture fund will help drive innovation and shape the future of consumer brands.
The post Bioworld Launches New In-House Investment Division appeared first on The Toy Book.
The brand brings holiday charm with new products across popular categories.
The post All Is Bright with Hallmark’s New Licensing Program appeared first on The Toy Book.
The former LEGOLAND executive is joining the company to help expand its domestic and international presence.
The post Play Social Names Phil Royle as New Chief Executive Officer appeared first on The Toy Book.
The partnership brings popular characters to international retail next fall.
The post Jazwares Named Master Toy Partner for Spiralcute’s Global Expansion appeared first on The Toy Book.
Fanning leads sales strategy, retail expansion, and channel development as the company strengthens its leadership team.
The post MAGNA-TILES appoints Heather Fanning as Vice President of Sales appeared first on The Toy Book.
From arctic animals to smart car seats, insiders reveal what's on the rise in the kids' department.
The post ABC Kids Expo Unveils Top Juvenile Trends for 2026 appeared first on The Toy Book.
Inspired by the Netflix series, the collection is set to launch in January 2026.
The post Moose Toys Enters High Seas Licensing with ‘One Piece’ Toy Line appeared first on The Toy Book.
The partnership strengthens the brand’s U.S. merchandising program amid rising audience engagement.
The post The Wiggles Name Kaufman Licensing as North American Agency appeared first on The Toy Book.
The plush collection debuts in Spring 2026.
The post Kids Preferred Secures Licensing Deal with Toho International for Godzilla Plush Line appeared first on The Toy Book.
This set builds a 1:1-scale replica of the famous trophy.
The post The LEGO Group Launches Replica Set of the FIFA World Cup Trophy appeared first on The Toy Book.
Chaos and carnage are coming to consoles in 2026.
The post ‘The Boys’ Soars into Gaming with Upcoming VR Title appeared first on The Toy Book.
This year’s conference features new speakers, formats, programming, and more.
The post Toy Business Forum 2026 Reveals Full Schedule of Events appeared first on The Toy Book.
More than 7.5 million guests are expected to experience seasonal programming.
The post RWS Global Unveils Expansive Holiday Programming Across Major Attractions Worldwide appeared first on The Toy Book.
Surge Brands will expand the brand’s footprint for mainstream consumers.
The post Skip Barber Racing School Appoints New Global Licensing Agent appeared first on The Toy Book.
The Official Trade Publication for the North American Toy Industry
